Musical accompaniments in a movie can sometimes be more powerful, compelling and memorable than the movie itself. The role of music in video can be summarized as follows –
- It helps elicit a wide range of emotional responses from the audience.
- It lays emphasis on the overall story and supplements it.
- It creates a rhythm for clips and scenes.
- It helps in marketing of the video – it is a means to capture attention and communicate a brand.
How does music give more value to your videos?
Music tends to add more value to your videos shaping the emotions of the viewers and motivating them. While sad music creates a melancholic mood in the viewer, an inspirational song can help them feel excited and pumped up about the rest of their day. It grabs the attention of the viewer and communicates the main message properly.
How to choose rhythm to your music
- Decide the role that the music will play for the video – the art of choosing the right music for your video starts with the question – “what is the role that I want music to play for the video. This would involve one to decide what the mood the music should set, what emotion it must evoke, and how the viewer should feel at the end of it all.
- Understand the target audience for the music as one can tailor make music choices according to the demographic.
- The tone of the video will determine the rhythm and genre of music that is to be chosen. For instance, a fast-paced video advertising a gym equipment might contain spirited, heavy-hitting music.
- One may then decide to go for stock music/ generic music, copyright free music, or licensed music. While stock music is a less expensive alternative to the use of well-known music in a video, it will not necessarily be the most memorable of choices for the audience. Royalty free music requires the licensee to purchase the license just one with a one time payment. Copyright free music, on the other hand, is that which has no copyright holders claiming rights over it. This allows the user to creatively use the track without having to worry about attribution or violation of rights of the original creator of the song. Copyright free music is very rare.
- One must be aware of his or her budget constraints and then pick the music.
How Beatoven helps to select the best music for your videos!
Capturing the audience’s attention is a daunting task in today’s world, where the average attention span of a person has drastically shortened. Including the right music in an entertaining and unique video is a great way to grab attention and communicate an important message.
At Beatoven, there is complete support offered to satisfy all your needs. the extensive music library, a good song selection assistance, the presence of royalty free music and copyright free music, good search functionality and the like will help you integrate the audio into your video ecosystem seamlessly and choose the best music there is.
Beatoven helps ensure that content creators, podcasters and YouTube video makers needn’t worry about copyright issues. The pricing policy is rather simple and straightforward and any song license that is purchased is legally licensed forever. We assure you that there will be no fine print that will add to your troubles – keeping your mind free to create excellent video content for your viewers.
Our website will provide you more information regarding the services that we have to offer and we look forward to hearing from you!
